Let’s face it, most C-Suite level executives and business owners are not online. It is likely for a lot of great reasons -they are busy, they think it could hurt the company brand, they do not know what to say, it is not their job. If these responses seem familiar, here are five important reasons…
Category: Brand Ambassadors
5 WAYS YOUR EMPLOYEES UNDER LEVERAGE LINKEDIN
If you have employees, there are ways you are likely under leveraging LinkedIn and missing opportunities to grow the personal brand of each employee and the company brand. There are a lot of opportunities for companies to improve their presence online by creating a brand ambassador program. Employees are already brand ambassadors. The question is…
TED LEONSIS: PEOPLE & COMPANIES AND THE PURSUIT OF HAPPINESS
Capital One and the Global Good Fundpartnered to deliver an evening with Ted Leonsis in September. The event was presented as a salon discussion where we talked and answered questions about living a life of purpose and meaning. As it happened, Ted actually ended up sitting at my table, which provided interesting food for thought…
10 WAYS COMPANIES SHOULD ENGAGE MILLENNIALS
As a follow up to our initial blogs about millennials, we have pulled together best practices that companies can utilize to engage their millennial workforce. Retaining millennials can be costly. Leveraging these suggestions can help increase their loyalty and keep them engaged. 1. Introduce an Onboarding Program Tailored for Millennials Many companies create onboarding programs for new hires that…