KEY PERSONAL BRANDING TRENDS FOR 2018

KEY PERSONAL BRANDING TRENDS FOR 2018

We all have a personal brand, whether it is helping or hurting us is a different question. Although personal branding was first mentioned in 1997, the reality is people still struggle to figure out if they want a personal brand and what it all really means. Last year, Sheryl Sandberg focused on finding your voice…

DOES YOUR LINKEDIN PROFILE MAKE YOU FEEL CONFIDENT?

DOES YOUR LINKEDIN PROFILE MAKE YOU FEEL CONFIDENT?

Working with senior leaders, from executives to CEOs, always provides a ton of insight. One thing is always true – most individuals over a certain age/demographic tend to not love social media. It takes real focus to paint the picture of how important it is to be online as a leader. However, for millennials, the…

5 WAYS YOUR EMPLOYEES UNDER LEVERAGE LINKEDIN

5 WAYS YOUR EMPLOYEES UNDER LEVERAGE LINKEDIN

If you have employees, there are ways you are likely under leveraging LinkedIn and missing opportunities to grow the personal brand of each employee and the company brand. There are a lot of opportunities for companies to improve their presence online by creating a brand ambassador program. Employees are already brand ambassadors. The question is…

17 CAREER LESSONS & INSIGHTS TO MOVING UP

17 CAREER LESSONS & INSIGHTS TO MOVING UP

This past Friday I attended Georgetown’s Annual Conference for Women in Business. The focus was on how business people (men and women) can close the gender divide. Huge thanks to the GWiB (Graduate Women in Business) and GUWLI (Georgetown University Women’s Leadership Initiative) for putting on the event. There were three main parts of the conference,…