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Category: Startup Branding

5 Ways a Start-Up Founder Can Increase Visibility
Branding Company Branding Personal Branding Startup Branding

5 Ways a Start-Up Founder Can Increase Visibility

by Jen Dalton November 16, 2019

As a founder of a start-up, there are so many hats to wear that it can be difficult to manage them all. Because of time, energy and budget constraints, it’s critical that you be intentional in all of your efforts, including increasing your visibility. To avoid being overwhelmed, focus on finding strategies that are efficient…

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ACCELERATE THE LAUNCH AND GROWTH OF YOUR BUSINESS
Company Branding Differentiation Startup Branding

ACCELERATE THE LAUNCH AND GROWTH OF YOUR BUSINESS

by Jen Dalton August 2, 2016

I remember the first day I really launched my company. It was the moment I knew that the purpose of my business aligned with my ideal clients, my logo, and the company name, and most importantly, its differentiated message. The hardest thing for an entrepreneur to do is gain audacious clarity on the target segments…

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Startup Branding Super Power

WINNER OF THE BALLSTON LAUNCHPAD...TWO COMPANIES!

by Jen Dalton December 31, 2013

BRAND BASED DECISION MAKING   A little background… Over the last 15 weeks, Tiffany Brown, from BuilDATAnalytics, Kylee from Tomorrow’s Lemonade Stand, and Khurrum Shakir from Carsquare have been among the 14 companies competing to win $15,000 and the chance to present to Ted Leonsis one on one. How the night unfolded… Wednesday, there was…

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