Before you start sending people your resume or hoping that they like your LinkedIn profile and want to connect, STOP and review your marketing materials to make sure they I.M.P.R.E.S.S. What do I mean by impress? I mean will you stand out in their mind, will you have made an impression, not just a good…
Author: Jen Dalton
Jen Dalton is a personal brand specialist with entrepreneurship in her DNA. She helps business owners and executives define how they show up as leaders, make the most of their strengths, and tend to their legacy, growth, and visibility. The author of two books, frequent speaker, podcaster and “Purpose Sherpa,” Jen is a critical resource for any person or company that wants to define their brand and differentiate themselves in authentic, credible, and relevant ways to the market.