Strategy To Improve Brand Strength And Value – How To Build Brand Equity 2022 | Jen Dalton Apple Podcast Building a brand strategy in 2022 can be tough, but not with this one-of-a-kind solution. Reputation Strategist, Jen Dalton, CEO of BrandMirror, shares her strategies to making sure your brand is set for success in 2022.…
Tag: branding
What brands should consider as they transition back to the workplace
For the last year and a half, we have all felt that we were stuck in Groundhog Day, or some weird Daylight Savings Day (Fall Forward), but we fell forward a year. Much of the stress was around surviving the pandemic and adjusting where necessary. As we return to work, a lot has changed. How…
5 WAYS YOUR BRAND IS HURTING IS YOUR BUSINESS
Branding and marketing are not the same – and it matters. Many businesses get this wrong – from solopreneurs to well known companies – poor branding is an equal opportunity issue. One of the top issues businesses face is marketing – or at least – that is what owners, marketing managers, and social media managers…