Engaging Quickly & Powerfully, Just look at #blacklivesmatter
In the Democratic debate over a month ago, there were dozens of issues that were brought up and discussed. Issues that have been present for decades. However, #blacklivesmatter was a topic brought to the forefront by lots of people pushing the conversation with passion and purpose. It was clear that this conversation started online and became real in large part because of mobilizing a community around one targeted movement.
Twitter is the Listening Glass on the Wall of the World